Wednesday, 31 March 2010

Eighth Session - Organising and Begining our Final Flyer

In today's session, Mr Hind arranged individual meetings about our folders. When Mr Hind asked me to come over for my meeting, he told me what is good about my folder and what is bad. Personally, I did not think anything was wrong with my folder as I completed every task Mr Hind told me to do so far in the best of my ability. However, I knew that my folder was not properly organised because I was going to leave that to the end as I have loads of other things on my hands. Meanwhile when Mr Hind was checking my folder he started commenting on it. First, he said that my folder is very good, it had everything there. On the other hand, I knew he was going to say this, he commented on my organising. I told him that I was going to leave that to the end and he agreed. So all I needed to do is organise my folder. He said to put the neat write up of 'The Brief' in the beginning, followed by planning, research report and background research. This was going to be no problem to do.
After lunchtime, MJM Productions began designing our final flyer with 1 of our 3 edits each. I done the backgrounds, James and Matiss did the cups and lids. Everybody in the group had difficulty choosing my picture because I liked the picture with the table (right), however James and Matiss liked the chocolate bar background (left). Matiss and James asked people around the classroom which image do they like the best. They liked the one which Matiss and James like. I was confused because I put a lot of effort on the one that I like but not as much effort on the one James and Matiss like. I was kind of disappointed because I spent a lot of time on one thing and people like the other. On the other hand, I could be happy about this as they like my images that I edited. Unfortunately, I do not know why they chose that background because the hot shake is not exactly going to float on the flyer, there is no table or anything to support it. Plus, I think the background overpowers the hot shake as the chocolate bars are very big. I am very confused...
We decided to use this cup for our flyer. This is because it is well edited (before there was fingers holding the cup against the wall), plus it had the Shakin' Moo's logo on front of the cup. This is very important for the Shakin' Moo's logo to be on the front of the cup because customers who would pick up the flyer would want to know who sells these hot shakes. The best way to do it is to show the Shakin' Moo's logo. One bad thing I could find in this picture is that the lighting is too bright. You could still see the camera flash on the cup. This would appear too bold with the background we have chosen as the background I wanted has just the right lighting for this cup. Overall, this cup is colourful and vibrant and is also delivering the message that Shakin' Moo's sell hot shakes with the logo it has on the cup.

To represent Shakin' Moo's, we decided to add on the two things on the right (the Shakin' Moo's mascot Mr Moo and the Shakin' Moo's logo). These two images were going to be included in the flyer on the bottom left corner.

We needed to get an A5 format but Adobe Photoshop only allowed us to use A4. James told Matiss to half the lenghs of the A4 and it would come out as A5. I already knew this because I have done this already right at the start of the Campaign Unit (when we made our first practice flyer).

Finally we needed steam for our flyer. Matiss went on Youtube to find how to make steam on Photoshop. Eventually, he found a clip on Youtube which told us exactly that. If you want to watch this clip click here. I thought that was really clever. Here is our flyer so far (before and after):


In my opinion, I think it looks good so far. All it needs is the location services and the slogan. However, when Chris Lane e-mailed Matiss the Shakin' Moo's font, we could not install it for some reason. I think the school computers administrator banned access to the control panel. I am sure we will get it fixed next week.
Next week we will be finishing off our flyer and hopefully tweak it a bit more to make it look extra-professional. I am very pleased what we accomplished so far.

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